FREE SHIPPING & RETURNS ON ALL U.S. ORDERS

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NOW HIRING
** All interested applicants should submit inquiries & resumés to help@hiroclark.com

DIGITAL MANAGER

Hiro Clark is currently looking for part-time freelance digital support.

This person will solely focus on the digital arm of Hiro Clark. Their role is 1) increase traffic to the site and 2) convert that traffic into sales.

Additional inclusions will be a budget for online / digital advertising.

GOALS

  • Increase community base (email list) without sacrificing brand
  • Increase user conversion rate
  • Increase user traffic to HC.com
  • Create, inform and execute successful HC digital strategy
  • Build strategic digital marketing programs from concept through execution

RESPONSIBLITIES

  • Optimize SEO throughout the site
  • Work with Hiro Clark PR to maximize traffic and conversion
  • Build email marketing calendar; develop weekly stories, create templates and execute send
  • Make recommendations for additional triggered/drip campaigns, and develop strategy from execution to completion
  • Inform partnership parameters and ways to build the HC database
  • Digital merchandising // refresh product offering
  • Manage new product launches (i.e. Loading images, copy, pricing, etc)
  • Evaluate and recommend site optimizations // work with HC programmer for execution
  • Create and oversee all online advertising programming, including retargeting and paid social to maximize conversions
  • Provide monthly (minimum) metrics including recommendations on ways to meet goals 

EXPERIENCE

  • 3-4 years experience working in ecommerce with retail brands with a focus on web optimization, paid media, and funnel development
  • Understanding of ecommerce best practices and how to maximize the digital visibility for younger brands
  • Must have a deep understanding of Google Analytics and how to leverage learnings
  • Must have a deep understanding of FB ads and how to create a successful campaign in this space
  • Must understand how to maximize the analytical tools in social media to convert to ecommerce sales
  • Experience with re targeting and acquisition tactics
  • Shopify, MailChimp, Facebook Business Manager, Photoshop experience preferred

COMPENSATION

  • $1000 per month and an ad budget of $1000 a month